Holiday home manufacturer Willerby has launched the latest evolution of the iconic Willerby Vogue to celebrate the market leader’s 80th anniversary.
The Vogue is rooted in Willerby’s rich heritage, as its flagship model and a much-loved name in the holiday homes industry for decades.
Synonymous with quality and prestige, Willerby’s latest edition of the Vogue is a bold new take on a classic, designed to turn heads and stand out on any holiday park.
Willerby is celebrating its 80th birthday in 2026 and has announced the Vogue as its flagship new model for the milestone year. The stunning new edition aims to reaffirm the Vogue’s status as the most desirable single holiday home on the market.
Holiday park operators and holiday home dealers were the first to view the new Vogue at Willerby’s Hull Showground, as the company hosted a special reveal event as part of the Hull and East Riding Caravan Manufacturers’ Association (HERCMA) 2026 Showcase.
Willerby Chief Commercial Officer Darren Black said: “The Vogue is the jewel in the Willerby crown and has been an integral part of our story for decades, dating back at least to the 1950s.
“There could be no better way to herald our 80th birthday year than by unveiling the latest version of our most prestigious model.
“The Vogue has come a long way over the years, but one thing that has never changed is its reputation for style, quality and excellence. With this latest edition, we’ve designed and built a holiday home which will be the centre of attention on any holiday park.
“We believe it’s the very best model on the market, in terms of design, content and specification, and the feedback from customers has been incredibly positive. It’s really got the industry talking!”
The 80th anniversary edition of the Vogue is a statement model, combining an exterior wow factor, with interior luxury.
It features a striking external design which blends the look and feel of a prestige holiday home with more traditional residential features, including transferring Willerby’s innovative park home wall construction method to the holiday home sector.
Georgian-style windows, a dormer roof and true black architectural features give the Vogue a premium, quality aesthetic, with a mix of vertical and horizontal cladding.
At the front of the Vogue is a triple sliding door – a first for the holiday homes market – with a large feature window on the side looking into the dining room.
Stylish exterior lighting provides a soft, ambient tone, illuminating the Vogue on the park after dark.
Stepping inside, light pours in through floor-to-ceiling windows, creating a sense of space, calm and effortless style, with luxurious details and furnishings adding a touch of indulgence.
The Vogue has two bedrooms, a bathroom and an ensuite. At the heart of the model is a stunning kitchen, complete with a large island – a first for the Vogue – and integrated induction hob, inviting guests to gather together, to cook, dine and socialise.
Influenced by the latest high street trends, the open-plan living and dining room has been designed to maximise and prioritise space, while a traditional fireplace creates a cosy, homely feel on cooler nights.
The lounge is made for relaxing, with a statement media unit that combines wood panelling, glass shelves and a moody dark marble-effect finish.
In the master bedroom, a sliding full-length mirror conceals both an ensuite bathroom and a walk-in wardrobe.
Staying up to date with the latest styles, both bedrooms feature fluted cabinets, with wireless chargers located inside the bedside drawers for convenience.
As well as its elegant design, layout and features, the Vogue also offers outstanding build quality and energy efficiency, including new wall construction that makes it feel more like a residential park home than a traditional holiday home.
The development of the Vogue has been influenced by survey responses from almost 400 Willerby Owners’ Club members.
Members were asked what features, styles and finishings were most important to them, to ensure the Vogue meets the evolving wants and needs of discerning holiday home owners.
Willerby Senior Product Manager Josh Mills said: “With this anniversary edition of the Vogue we’re returning the model to its rightful place at the absolute peak of our industry.
“It showcases Willerby at our best – combining our 80 years of manufacturing expertise with cutting-edge style and content.
“The Vogue isn’t just a holiday home – it’s a statement. It will be the centrepiece of our 80th year celebrations and will turn heads and steal hearts on holiday parks across the country.”
Among the first customers to see the new Vogue were Southern Counties Leisure Owner and Managing Director, Amanda Keen, and Bridlington Caravan Centre Sales Manager, Natasha Westaby.
Amanda said: “The new Vogue is stunning from start to finish – the Willerby team have really excelled themselves with this one. It’s certainly a holiday home that people will walk into and say ‘wow’.
“The Vogue has an executive and deluxe ambience, and sitting in the living room you get a feel of just how spacious and comfortable it is.
“I’m really impressed with the attention to detail throughout. You can see the quality in everything, from the luxury armchairs, to the door handles and lots of other finishing touches.”
Natasha added: “The Vogue has great kerb appeal, and the black window frames, exterior lights and light-up Willerby logo will really set it apart on holiday parks.
“The interior is really modern and I like the island which provides extra worktop space without compromising on the spacious feel of the kitchen and living room.
“The new wallboards are definitely a standout feature and complement the neutral colour pallette to create a contemporary look, and the new shower screens really elevate the bathroom.”
The Vogue is a 43ft x 14ft two-bedroom model and is available to order immediately.
Joining the Vogue as a new model for 2026 is the mid-range Salisbury, available in two or three-bedroom and 35ft x 12ft or 38ft x 12ft options, sleeping up to six or eight people respectively.
After showcasing the new models at its Hull Showground, Willerby is taking the Vogue to The Great Holiday Home Show at Haydock Park Racecourse in Merseyside from September 19-21.
